On July 4th, 2025, flash flooding swept through the Texas Hill Country. Entire communities—Comfort, Kerrville, Hunt—were hit hard. Lives were lost, including children at nearby summer camps. Homes were damaged, roads were washed out, and families are still facing unimaginable grief.
This is a region I love deeply. It’s part of the landscape and spirit that inspired Desert Signal in the first place. And yet, I found myself unsure how to help—staring at headlines, feeling helpless.
It reminded me of a time I lived through another kind of tragedy. Back in 2013, I was working in Boston at a creative agency when the Marathon bombing happened. The city was shaken. But the very next day, the phrase Boston Strong emerged, born from the urgency and clarity of a leader I respected. It became a rallying cry not just for healing, but for unity.
That experience taught me something: when you don’t know what to do, sometimes doing something simple is enough.
So here’s what I’m doing now.
I designed a small, quiet symbol—something respectful, something real. It’s not branded. It’s not about Desert Signal. It’s just a hat and a shirt with the words Texas Hill Country Strong.
All proceeds go directly to this verified recovery fund:
Community Foundation of the Texas Hill Country →
This isn’t about merch.
It’s about showing up for people who need to know they’re not forgotten.
It’s about giving shape to support when words fall short.
It’s about being human—and helping our neighbors carry the weight.
If you’re moved to join me, thank you.
If you’re just here to witness and reflect, that matters too.
We are strongest when we remember each other.
Here is the cost to print and the donation. Basically, for the hoodie, you will get the item and donate $60 to the Hill Country Flood Relief Fund. I will personally send you a receipt that your donation was placed.
info@desertsignal.art
Here is the cost to print and the donation. Basically, for a T-Shirt, you will get the item and donate $42 to the Hill Country Flood Relief Fund. I will personally send you a receipt that your donation was placed.
info@desertsignal.art
Here is the cost to print and the donation. Basically, for a SnapBack Hat, you will get the item and donate $23 to the Hill Country Flood Relief Fund. I will personally send you a receipt that your donation was placed.
info@desertsignal.art